SAM PARKER
Brand strategist, marketer, and digital copywriter
Many companies don't have the capacity to hire a full-time brand, marketing, and copy staff – but those faculties are critical to business success. That's where I come in.
ABOUT ME
My story and approach to work
Writing has been a common thread that binds together my entire career. While the positions I've held span marketing, business development and client services, the output of my best work was always written: pitch decks, website copy, communications plans, naming and brand development, video scripting and more.
My favorite challenge is condensing complex ideas into simple, easily understood language. I've worked closely with B2B and B2C companies across tech, healthcare, manufacturing, retail, automotive, and more to define their brand value and articulate it meaningfully across the right communications channels.
SERVICES
Brand
Build a solid foundation
I articulate brand value in clear, succinct language through naming, value propositions, voice standards, elevator pitches and more.
Marketing
Define your strategy
I help businesses identify and define target audiences, refine key messages and plan executable communications strategies.
Digital
Shine online
I write web, social, app, email and blog content that drives users to convert in support of strategic business goals.
JUST A FEW OF MY CLIENTS
A PERSONAL NOTE
My life away from the computer
I have two passions in life: writing and travel. My freelance career affords me the opportunity to explore both wholeheartedly. Last year, my adventures included hiking Angel's Landing in Zion National Park and backpacking through Bali, Indonesia. When I'm home in Ohio, you can find me in the kitchen experimenting with new ingredients, exploring Dayton's vast MetroParks system and spending time with my sidekick: my dog, George.
CONNECT
Let's get to know each other. Email and Slack are great, but the best way to determine if there's a fit is a voice or video call. Send me a note with a description of your company and needs, and we can set up an exploratory call.
